MASTER EVERY STEP
Applying --> Setup --> Listing --> FBA --> Ads
You already sell on Etsy but you want more. More sales, more freedom, more customers. Amazon Handmade could be the platform that launches you into so much more.
Who is this for?
Before I Tell You All About This Business-Changing Program, Let's Talk About Who This is Really For...
You're an online Handmade seller with no shortage of ambition and are ready to take your business to the next platform, the bigger platform.
Whether you're...
- Ready to scale and grow your Handmade business beyond Etsy
- You have applied to Handmade at Amazon but can't figure it out where to even start
- You're mastering the sales you have elsewhere and want more
You're in the right place and I'm going to tell you exactly how Amazon Handmade 101 will answer every stumbling block you've mentally had about starting.
IN THIS COURSE
YOU WILL LEARN
1
Applying to Handmade
from start to finish, what to answer, how to answer and what to expect
2
Getting Setup
with all correct settings and a complete walkthrough of Seller Central
3
The Tools and Policies to Follow
and which ones are non-negotiable for finding success on Amazon
4
Listing Your Items
so you know what to put where and how best to be found from Day One
5
FBA (Fulfillment by Amazon)
and what it is, how it works, and how to make it work for your business
6
Marketing and Promotions
so you can grow quicker and more efficiently
7
Reporting
so you know how to monitor what's working and what's not
8
Marketing and Promotions
so you can grow quicker and more efficiently (see note regarding Ads)
"I’ve been registered with handmade for years and I never knew any of the things I’m learning so it’s been amazing!"
Kelly Rodrigues
What the heck is Handmade at Amazon and is it right for me?
My clients come to me from one of three places in their Amazon journey. Which one are you?
(#1) - What is Handmade at Amazon? I didn't know you could sell Handmade on there?
(#2) - I applied, got logged in and freaked out because it was too confusing.
(#3) - I got my first listing up but I haven't done anything with it since.
I understand those concerns and I've been there. I got on the platform when they first opened so I had no guide, no mentor, no coach. After many years, I am a 7-figure annual Amazon seller and my #1 goal for you is to finish this course feeling like Handmade at Amazon can be conquered, and with tremendous growth and scale to your business.
Your Objections to Amazon Handmade
Trust me, I've heard them all. So lets get right to them, because I want you making informed decisions that are best for your business, and your business only!
100% not true. Handmade is a category on Amazon, just like Shoes or Pet Supplies. If someone searches Teacher Gift in the Amazon search bar, it will show items from all applicable categories, including Handmade. You do not have to go to a separate website to shop Handmade.
Does that mean you're going to land on Page 1? No, that takes work. Prove yourself, ship on time, get good reviews, master SEO. You're selling with the big dogs now BUT this means you're selling where 10x the buyers are over Etsy. Its lucrative and you can and will be found on the main Amazon site.
This is why you need a coach, someone who knows what they're talking about to advise you on big business decisions like joining Amazon. If this is what's been holding you back on so many lost years, you're going to be frustrated when you hear me say this:
Custom items do not have be accepted for returns. Items you ship yourself do not all have to be accepted for return. If you choose to do FBA, you are choosing to allow Amazon to handle all customer service, but if you fulfill your orders the same way you do on Etsy and Ms. Susie decided she changed her mind on her $200 embroidered custom blanket, you get to say "thanks but no thanks".
Have you looked at Etsy's fees lately? Have you ever compared the traffic to Etsy vs. Amazon? I will GLADLY pay Amazon their cut all day long for the number of eyes they bring to my products every single day.
If you don't have enough margin built into your Handmade products to sustain a minimal percentage fee increase, this course isn't right for you. When you've adjusted your pricing to reflect how hard you work and the skillset you've achieved, come back to me and the fees won't make you squirm.
I hear you, trust me. Be hear me out, please. Amazon buyers know and trust this platform. They expect the search results to show a certain way and they browse through the thumbnails so fast, a white background is the fastest way to get your items noticed. Its only the first image, so all of the work you've put into beautiful lifestyle photos can be used for all of the additional slots.
On the stringent side, my take is this. Buyers come to Amazon because they are stringent on their sellers. We must follow rules and for that I'm thankful. It brings the buyers right to me because I'm selling in a place they trust.
WHAT'S INCLUDED?
Want a sneak peek at all of the lessons? I want you to be 100% confident this course will cover all of your Amazon stumbling blocks. Mental blocks, technical concerns, lets overcome them together.
MODULE 1
COURSE INTRODUCTION
MODULE 2
GETTING STARTED AND SETUP
MODULE 3
INTRODUCTION TO AMAZON'S TOOLS AND POLICIES
MODULE 4
LISTING YOUR ITEMS ON AMAZON HANDMADE
MODULE 5
FBA - FULFILLMENT BY AMAZON
MODULE 6
MARKETING AND PROMOTIONS
MODULE 7
BUSINESS REPORTS
MODULE 8
EXTRA BONUS TOPICS
What does the course include?
You will receive access to all modules immediately; no delayed releases. Work at your own pace. But get all of the information you need to take action TODAY.
You will have lifetime access to this course and any future updates. But lets reduce Amazon confusion NOW as you focus on the moves that will make you successful for years to come.
What is the Facebook Group?
Included in the course is access to the private Facebook group. There you can collaborate, ask questions and receive additional help from me and your peers so you can continue to move forward every day.
A Note From Dana...
I am confident that at the end of this course, you will have the confidence to list, sell, advertise and ship on Handmade at Amazon. You won't be overwhelmed or confused, just excited for the possibilities it can bring. You can do this ... Lets go!
